Mr Abheenaye Chauhan Gokhool

Mr Abheenaye Chauhan Gokhool is a Senior Lecturer in Marketing and Management at the Open University of Mauritius. He is a Fellow of the Higher Education Academy (FHEA, UK) and a Certified Digital Marketing Professional (DMI, UK). As an academic, he is involved in various tasks, including chairing the Board of Examiners, supervising dissertations, liaising with international partners, and serving as the Programme Manager for both undergraduate and postgraduate courses. His academic interests include Marketing, Management, Digital Marketing, Marketing Communications, International Marketing, Consumer Buyer Behavior, Advertising, Leadership, and Open and Distance Learning. Actively engaged in research, Abheenaye has presented several papers at international conferences, focusing primarily on Marketing, Digital Marketing, and Open and Distance Learning. His commitment to these fields enhances the educational experience for his students and contributes to the ongoing development of marketing practices in the digital age.